14 May 2018

New at the Drugstore: Nude By Nature

I’ve always advocated for more accessible natural products, so as soon as I heard that Nude By Nature, a well-known Australian natural mineral makeup line, was launching exclusively in Shoppers Drug Mart this year, I was pretty excited.  Up to this point, our only widespread healthy “drugstore” makeup options in Canada have been Burt’s Bees and a select few Physician’s Formula Organic Wear products, so this is a huge step forward. Nude by Nature markets itself as high performing natural formulas free from synthetics, silicones, talc, and parabens.  The entire line is 100% naturally derived.

I’ve been trying out four products over the last several months -- three purchased by me and one that I received free from ChickAdvisor -- and I’m excited to share my thoughts on this new Canadian launch.  Keep reading for my take on everything...


Perfecting Primer ($32 for 1oz)
I don't typically use a face primer, so if I hadn't received this mini from ChickAdvisor, I doubt I would have tried it on my own.  The Perfecting Primer is silicone-free and has a similar consistency to a light lotion or moisturizer. It's invisible on the skin and creates a good, hydrated base for makeup application, but I haven't found it does anything more than my normal skincare routine.  I did a side-by-side comparison one day with the primer on one half of my face and just my regular skincare on the other and both sides looked and wore exactly the same throughout the day. Without the silicones, the primer doesn't do any intense pore-filling or smoothing and I haven't found it prolongs the wear of my makeup either. I don't think it's a bad product, but, for me, it just feels like an unnecessary extra step. I've also read a lot of comments about the primer's strong fragrance, but I've noticed very little scent at all.

Perfecting Concealer ($24 for 0.2oz)
Dark under eye circles are one of my biggest skin woes, so I’m always up for trying concealers that promise lightweight and luminous coverage.  The Perfecting Concealer is a squeeze tube liquid concealer that checks both those boxes, but I have somewhat mixed feelings about it on the whole. Overall, I like it a lot. Coverage is fantastic and it does a great job brightening the under eye area without looking heavy or cakey.  I’ve also used the concealer to cover blemishes and redness and it works well for those purposes too.

What I don’t love is the way that it sets...or I should say, the way that it doesn’t set. On its own, the Perfecting Concealer stays quite wet and sticky and it takes a generous two or three dustings of powder to fully get rid of that tackiness.  It took some trial and error to find a powder that could handle multiple layers without looking cakey, but ultimately I had the best results from a lightweight, silica-based loose powder. I’ve been using a lightly tinted one from the now defunct Ashley Morgan Cosmetics, but something like the RMS Tinted Un-Powder or Silk Naturals Tinted Blur Powder should perform similarly.

In terms of colors, Nude By Nature seems to do really well for light and medium shades, but not quite as well for darker skin tones. I chose the second lightest shade, Porcelain Beige (02), for its peachier undertones, and it works very well at covering the bluer tones under my eyes.  

(Top to Bottom) Brown Eye Pencil, Champagne Highlight Stick, Porcelain Beige Perfecting Concealer, Perfecting Primer

I bought the Highlight Stick mainly to use as a cream eye shadow and I love it!  It's incredibly quick to dab onto the eyes and Champagne (01), a golden champagne shade, is beautiful all over the lid for an easy one-and-done eye look.  Being a highlighter, the colour isn’t completely opaque, but it’s buildable and has the prettiest luminosity.

The texture is creamy but not greasy. It’s not crease proof on the eyes -- but then, what natural cream shadow is? -- but it wears naturally and genuinely looks good for the entire day, in spite of any wear or minor creasing.  The consistency and feel is also lovely for its intended function as a face highlight, but Champagne is a little too dark and golden for my fair, neutral-to-cool skin. I wouldn’t say no to some kind of cream/pearl shade though, if Nude By Nature ever decides to expand the range.

Contour Eye Pencil ($18 for 0.03oz)
Brown pencil liner is an everyday go-to for me, and for such a basic product, I’m pretty picky about the particulars.  Happily, the Contour Eye Pencil in Brown (02) meets all my eye liner needs. It’s a great dark brown colour -- not too warm! -- that glides on easily and stays put all day long.  It’s soft enough that you can smudge the colour out with the attached smudger and also pigmented and creamy enough to wear in the waterline. The pencil also stays sharp for a good amount of time, so you’re not burning through your pencil (and $$) at the speed of light.  For both its quality and ease of accessibility, this is definitely an item I can see myself re-buying in the future. (And, if you’re a fan of colored liners, Rainforest, a gorgeous golden/olive green, is one of the prettiest eyeliners I’ve ever swatched. I don’t wear coloured pencils often, but I’m still tempted to pick it up every time I’m in Shoppers!)


The Bottom Line
The Perfecting Primer didn’t impress me, but I’m really enjoying the other three products.  I’m always excited to see more healthy options available in big mainstream stores like Shoppers Drug Mart and I think Nude By Nature is, on the whole, a solid makeup line.  The price point is a little high for a drugstore line, but it's considerably lower than many other comparable natural lines and still falls within what I'd consider an affordable range. The quality, from what I've tried, is good and I'm also completely smitten with the shiny rose gold packaging.


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2 comments:

  1. I'll be using my credit card points for this stuff! Big thanks you made my picks way easier I'll skip the primer ;) xo

    ReplyDelete
    Replies
    1. Oooo nice! I had the same idea + ended up using Optimum points to pick up the Highlight Stick -- so nice to have something fun to redeem them on for a change :D

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